Overview

Leadership role responsible for overseeing creative, digital, and design capabilities supporting TECDP initiatives and enterprise events. This role required balancing people leadership, operational management, and cross-functional technical collaboration while ensuring consistent delivery across multiple teams.

Scope and Scale

Led 3 teams:

• UI/UX Team (6 contributors)

• Digital Production Team (8 contributors)

• Design Team (4 contributors)

Responsibilities

• Provided people leadership, prioritization, and execution oversight across creative and digital teams

• Managed budgets and resource allocation for creative services

• Implemented and maintained equipment tracking systems to support operational efficiency

• Partnered cross-functionally with development and UI/UX teams to design and deliver internal web applications

• Coordinated delivery of creative assets across multiple concurrent initiatives and events

Execution Highlights

• Established clearer intake and prioritization processes for creative work

• Improved coordination between creative, technical, and program teams

• Introduced operational systems to improve visibility into equipment and resource usage

• Balanced creative flexibility with execution discipline to meet delivery timelines

Outcomes and Impact

• Improved resource utilization and operational efficiency across creative services

• Increased delivery reliability for digital and creative initiatives

• Strengthened collaboration between technical, creative, and program teams

• Enabled scalable creative support for enterprise initiatives and events